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New York State Children's Asthma Initiative

The NYS Children’s Asthma Initiative is focused on serving NY’s highest asthma burden regions, as defined by high asthma emergency department (ED) and hospitalization rates among individuals aged 0 to 24 and/or regions having a high percentage of NYS total asthma-related ED visits/hospitalizations.

Year
2023
Services
Web reDesign, SEO
URL

Objective

Build an informational site with a focus on educational resources for children (and their families + caregivers) with asthma to use.

Solution

Using the provided brand guidelines from American Lung Association, Skyler built an 18 page website that allows healthcare professionals, families, and students to access the New York State Children’s Asthma Initiative’s free resources with ease.

About the Project

The NYS Department of Health’s Asthma Control Program is partnering with the American Lung Association through a state-funded contract to implement the NYS Children’s Asthma Initiative. This five-year initiative broadly aims to improve asthma-related health outcomes and quality of life among children with asthma and their families/caregivers living in New York State. With the new grant came a new budget for marketing, and that’s where SHibicki Designs came into the picture. Since April of 2023, Skyler has worked in tandem with the NYS Children’s Asthma Initiative team to provide website training and ongoing support.

The end result: a top-knotch, high-speed website with intuitive navigation that provides accessible resources and training for those in need. The New York State Children’s Asthma Initiative continues to operate and serve the residents in New York State.